Hi there!

Thanks for stopping by. I'm Sara, a product designer currently working and living in NYC. Invigorated by user-centric design and designing compelling products, I am constantly learning and evolving as a designer and leader. With a unique background in art direction and illustration, I bring a new point of view to product design.

When I'm not working, I am a DIYer and crafter, marathon runner, voracious reader, and mother (to a dog with a very nice life).

What I’ve been up to

Having worked in both lean start-ups and large corporations across industries such as pharmaceuticals, health & wellness, e-commerce, and B2B marketing technology, I specialize in crafting user-centered solutions that drive engagement and deliver measurable business impact.

From managing end-to-end design processes to solving complex problems with intuitive, thoughtful designs, I excel at creating seamless digital experiences. My work includes revamping platforms, optimizing cross-functional workflows, and leveraging A/B testing to achieve significant performance improvements.

Rooted in design thinking, empathy, and data-driven experimentation, I deliver solutions that balance user needs with business objectives while fostering collaboration and innovation. As a dedicated lifelong learner, I am continually honing my craft and embracing new opportunities to create impactful, user-focused designs.